There used to be a popular product line when my son was in grade school – kids’ backpacks, school binders and t-shirts featured the (registered trademarks featured in this Post) brand image: a simple cartoon-bunny meme. An adorable little rabbit that made the most obnoxious and sarcastic comments. My 4th grader loved, because he so identified with, the bunny who had license to do and say ‘whatever’, because of his (or her, it was gender neutral) extreme cuteness. Over the years, the meme’s become a lot darker (as has our collective sense of humor, I guess). Kind of like the state I’ve spent life so far in: California.
Today I read an article that US presidential candidates for our 2020 election are pretty much avoiding campaigning in California, even as our March primary nears. It’s not that they don’t recognize the importance of our huge electorate – more that they just can’t figure California out. The attraction (cuteness) is strong; but the edginess and diversity (the ‘psycho’ part) creates wariness. Tell me about it. If Californians themselves recognize what a unique state we are, I can understand completely why the rest of the nation (and World?) is both intrigued and repelled.
Living in The Golden State offers huge potential for getting your mental, emotional and spiritual wires crossed, as you go about your daily life. What represents The Good Life can feel skewed, compared to the rest of the U.S. You feel it more, as you head south, where Hollywood Culture is so deeply ingrained. Tanned skin, fit bodies, perfect teeth: Is the entire county waiting for that breakthrough audition and (Tesla’s or Virgin Atlantic’s) rocket to fame? To the north, where Big Tech (Google, Apple and Facebook, among thousands of other companies) has anchored itself, there’s an intensity (frenzy) that’s all about ‘retiring’ at the age of 35 (with billions in the bank and shares generating more cash every day). The center of our state is a bit of a neutral zone.
I recently heard someone call it, The Green Vortex. ‘Green’, because of the tremendous amount of agriculture (we literally feed the world, I’m proud to say); but also the ‘green’ of operating suites. (Yes, there’s a reason why a certain shade of green sets the tone in so many hospitals everywhere). Calm. Sedate. The Central Valley of California’s vibe is “Relax: what’s your hurry? Try this BOMB street taco!” Friendly, non-competitive, easy-going, more affordable housing. But the CV gets ‘ripped’ for exactly what it offers: a kind of ‘rehab’ for frazzled nerves.
Which brings me back to the “Cute, But Psycho” bunny meme. As I travel the country and the world, it’s clear that many people ‘get’ that about California. Celebrities and their mesmerizing lifestyles (cute); vast chasms between the plight of our Homeless and our Tech “nobility” (psycho – “Why can’t California manage these things?” Well, how long have you got?)
People I engage (from other parts of the world) day-dream of moving to The Golden State. But to live happily in California, you need to have your head on straight, no matter where you choose to live. See, accept and appreciate the ‘cute’, but never turn your back on the ‘psycho’. Ground yourself in what you know is real, and just enjoy the fantasy-like quality of our entertainments. California is way more than Hollywood and Tech: we’re also Yosemite and Big Sur, Napa and Death Valley. And yes, there’s a whole bunch of us that don’t obsess over wealth, popularity, social status, or the latest fashion trends.
Good luck, Political Candidates: Californians are “all over the map”, which is just how we like it.